The Story of BSCLY

Born from Family, Built for Fur Babies

BSCLY began with two women—Rashina and Sanya, sister-in-laws who quickly became best friends. While their bond grew over chai, laughter, and shared dreams, it was their pets—Milo, the playful beagle, and Coco, the shy Persian cat—that brought their hearts into perfect harmony.

Both had grown up in homes where pets were treated like family—pampered, protected, and deeply loved. But when Milo developed itchy skin from a store-bought shampoo, and Coco refused every perfume that felt too harsh, they realized something was missing in the market: gentle, honest pet care made with real love.

Rashina, with a background in wellness and natural remedies, began experimenting with plant-based formulas in her kitchen. Sanya, a designer by heart, added her creative touch—bottling the products with joy, color, and a sprinkle of sass. Together, they built BSCLY (pronounced basically)—a name that reflects their belief in keeping things simple, clean, and full of care.

BSCLY stands for more than just pet grooming.
It’s for the early-morning cuddles, the post-walk belly rubs, and the wagging-tail welcomes that melt stress away. Every product is a promise—safe, gentle, and made with ingredients you can trust.

Because at BSCLY, pets aren’t customers.
They’re family. And every bottle tells a love story—with paws.

  • FORMULATED BY SCIENTISTS

    Every product is developed by our expert team of scientists, with inputs from dermatologists

  • INNOVATION NON-STOP

    Never the same old formulas in new bottles – every Bscly product embodies progressive innovation, from efficacy to active ingredients.

  • HIGHEST PERFORMING INGREDIENTS

    We spend 3–4x more than average sourcing the highest performing actives and bioactives — and it’s so worth it.